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Abstract Since the May 4th Movement, the living space of traditional women has always been structured as confined space, and the women household has also been ignored for its mediocrity. By eliminating women from the public sphere, especially the economic spherethe gender order assigns household duties to them. Shanghai, as a newly emerging immigrant city in modern times, provided unique opportunities for the development and stability of business, the transformation of traditional patriarchal clan families into neolocal marriage families, and a series of changes in lifestyle. Through families, missionary girls’s education, and the press mediaCombined with consumer culture, family emotional maintenance and modern appearance disciplinehome economics education culture has been participated in the fabrication of “modern housewives”, the construction and reproduction of gender order and as specialized knowledge.
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2019, Vol. 23 
